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easyJet

Four strategic priorities, Medium term

easyJet’s purpose is to make low-cost travel easy
easyJet’s purpose

Four strategic priorities

easyJet made £665 million of headline profit before tax in the year to September 2025: £415 million from the airline and £250 million from easyJet holidays. Its goal is to become Europe’s most loved airline through four priorities: building Europe’s best network, strengthening revenue, delivering ease and reliability, and driving its low-cost model. Its medium-term target, set in 2023, is more than £1 billion of profit before tax.

1

Building Europe’s best network

Leading positions at primary airports: core markets, leisure destinations, and focus cities.

  1. 01Core marketsLead in its core markets at slot-constrained airports, where demand and fares are strongest.
  2. 02Destination leadersBuild on its leading positions in Western Europe’s top leisure destinations, which also helps easyJet holidays grow.
  3. 03Focus citiesBuild a network of focus cities across Europe, a low-risk way to serve large markets.

25 November 2025easyJet launched 206 routes and stopped 76 in FY25, opened bases at Milan Linate, Rome Fiumicino, and London Southend, and closed Toulouse and Venice.

25 November 2025Capacity grew 9% in FY25, with the average flight 6% longer as more flying went to leisure destinations.

easyJet aims to make more than £1 billion of profit before tax in the medium term

It made £665 million in FY25, 46% more than when it set the target in 2023. easyJet holidays has its own target of £450 million by FY30, after making £250 million. In the third quarter of FY26 the Middle East conflict cut profit to £85 million, from £286 million a year earlier.,

£250mTarget £450m, by FY30easyJet holidays, FY25£665mTarget over £1bn, medium termeasyJet Group, FY25

Each frame’s face is as large in area as its target, and each bag as large as the year’s headline profit before tax.

easyJet’s new aircraft deliveries rise from 17 in FY26 to 43 in FY28

Larger A320neo family aircraft are replacing A319s, taking the average seats per aircraft from 181 to the low 190s by FY28 and the low 200s by FY34. easyJet expects the bigger aircraft to bring about £250 million of extra annual cost savings across FY27 and FY28. It has 290 more on order.,

17 new aircraft delivered

3 aircraft retired

Each aircraft is one plane; the retired ones are drawn smaller and in outline. Deliveries for FY27 and FY28 are easyJet’s expectations.

  1. Raise the target when a business beats it.

    easyJet holidays made £250 million in FY25, reaching its medium-term target early, and easyJet set a new one at once: £450 million by FY30. We recommend replacing a target as soon as it is met, so that a fast-growing part of a business keeps a goal that stretches it.

  2. Close what does not earn its keep.

    easyJet opened bases at Milan Linate, Rome Fiumicino, and London Southend in FY25 and closed underperforming ones at Toulouse and Venice, moving the aircraft to better places; it launched 206 routes and stopped 76. We recommend reviewing every location and line each year, and moving resources from the weakest to the strongest.

  3. Measure the experience as closely as the money.

    easyJet reports on-time performance and customer satisfaction beside profit in every update, and both have risen for two years. We recommend putting the measures customers feel in the same report as the financial ones, because they move first and explain the rest.

Sources

  1. 1. easyJet plc (2025). Results for the twelve months ended 30 September 2025. Results statement, 25 November 2025. s203.q4cdn.com
  2. 2. easyJet plc (2026). Trading Update for the quarter ended 30 June 2026. Company announcement, 23 July 2026. s203.q4cdn.com

Headwater is not connected with easyJet plc. easyJet and easyJet holidays are trade marks of their owners. Updated 5 October 2026.

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